Audience, Segmentation, Media Strategy
Through the digital media platforms that we use,we can integrate existing and potential customer data sources,cookies, purchase history, brand affinity, demographic and campaign data.
With this information we create robust audience personas that tell us when and what kind of message to deliver and on what device. The aim is to maximize efficiency and minimize waste.
- Audience & Persona Development
- Media Strategy & Planning
- Ad Tech Consulting
- Data Segmentation
- Dynamic Retargeting
- Paid Search / Display / Video / DSP
- Paid Social
